EXAMPLE-TRAVEL

Content management systems – CMS

RealHolidays.com

Holidays Made to Measure!

interactive marketing of destination knowledge

A dynamic packaging & expert system in which guests plan their destination agenda and
can save it to their own dynamically created webpage, reserve it or book it online

The knowledge rules and inferences tracks guest use
and build a profile based on their activity matched against triggers.
The guest is then matched to suitable

The entire package is costed with discounts if applicable.

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